Category: Blog

Email Marketing Strategies That Sierra Madre Businesses Should Avoid

Email Marketing Strategies That Sierra Madre Businesses Should Avoid

I get a lot of replies and personal comments about the emails that I send out, both to our business owners (like you), and to our family/individual clients. So I thought I’d offer my quick thoughts to you as to why I do this, and open our kimono a little. I’m certainly not a marketing […]

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Optimizing Productive Time for You and Your Sierra Madre Team

Optimizing Productive Time for You and Your Sierra Madre Team

How many times have you started work early — and the next thing you knew it was 4PM … and your instant reaction was: I haven’t made any progress today on my most important stuff ? If you’re like the rest of us: quite a few times — and maybe “most of the time”. That’s […]

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Four Non-Bank Options for Small Business Financing

Four Non-Bank Options for Small Business Financing

When many people start a business, they do so using their own resources and funds. And there can be great wisdom to this … retaining control, a more lucrative exit, etc. But it also puts your own personal resources on the line, and there are greater risks, as well as possibly a slower build to […]

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The Advantage a C Corporation Holds for Sierra Madre Businesses

The Advantage a C Corporation Holds for Sierra Madre Businesses

Now that 2018 extended returns for businesses are truly put to bed now, we can turn our gimlet eye on 2019. And one thing that might be worth discussing is your operating entity. A quick rundown on business structures is never bad, ESPECIALLY when tax laws change and affect Sierra Madre business owners’ personal tax […]

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The Role Of The Sierra Madre Business Owner

The Role Of The Sierra Madre Business Owner

We just finished all of the extended returns for our business owner clients, and today I’m feeling particularly grateful. Because over the past few weeks and months, I’ve been reminded of how important our work is. Not because “taxes and accounting” are inherently noble — but rather that we get to play a role in […]

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Three Overlooked Ways To Control Costs In Your Sierra Madre Business

Three Overlooked Ways To Control Costs In Your Sierra Madre Business

I don’t know about you, but my Facebook newsfeed is FILLED with so-called experts slinging around big revenue numbers in their business to grab my attention, and get me to sign up for their stuff. But, see … I’m an accountant. And I know the truth: Revenue means nothing unless there is profit attached. And […]

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Cash vs. Accrual Accounting: Two Main Differences For Sierra Madre Businesses To Consider

Cash vs. Accrual Accounting: Two Main Differences For Sierra Madre Businesses To Consider

I have seen plenty of Sierra Madre businesses get into hot water because they were using the wrong method to track their cash. Yep, today, let’s talk accounting. 🙂 Specifically, whether your business should operate as CASH or operate as ACCRUAL. Cash is a great option to start. It’s simple. But you can get into […]

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Smart Sierra Madre Employers Are Rewarding These Four Traits In Their Employees

Smart Sierra Madre Employers Are Rewarding These Four Traits In Their Employees

There was some large-ish news last week about some of the top corporate leaders in the world, and a new focus from influential CEOs (including from Walmart, Apple, Pepsi, and others) that “they must also invest in their employees, protect the environment and deal fairly and ethically with their suppliers”. Instead of ONLY focusing on […]

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Key Reminders For Sierra Madre Businesses for the Last Quarter of 2019

Key Reminders For Sierra Madre Businesses for the Last Quarter of 2019

Things certainly haven’t gotten CALMER over the past week. Whether it’s the rumors of recession (or worse), continued chaos in the political world (and still over a year away from elections — yikes), increasing cultural division, or something more local, it’s a mess out there. I put out some reminders last week, and they still […]

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Ross’ Key Reminders For Financial Peace

Ross’ Key Reminders For Financial Peace

Last week I wrote about all the chaos that our culture seems to be experiencing, and how things feel like they are fraying around the edges. Well, not only do we seem to be more divided than ever (with a heaping slice of online bitterness thrown in), but each of us carries our own private […]

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